About me

I am a Management student with a background in Politics, Philosophy and Economics. My academic path reflects my interest in exploring different fields and understanding how strategy, creativity and analysis intersect in real contexts.

I developed a strong interest in marketing, particularly brand management, because it combines creative thinking with concrete decision-making. I am interested in how brands are built and managed through data, strategy and a deep understanding of consumers. Behind every product, there is a structure, a rationale and a set of choices that shape its identity and positioning.

I am especially drawn to the application of brand management in the luxury and art sectors, with a particular interest in art galleries. These environments bring together strategy, culture and identity, and represent dynamic spaces where brands are not only managed, but experienced.